SCALE
SERVICES / SCALE

Email Marketing

The channel your competitors keep ignoring. The one that consistently pays.

20-min call · no proposal deck · we reply same business day

Starting from $997 /mo
What this is

The full picture.

Every small business we talk to has an untouched email list — customers, quotes-in-progress, past prospects — that would generate revenue if anyone sent them anything. Email is the highest-ROI channel in marketing for a reason: you already own the audience. We rebuild your email program from list hygiene through automated flows through monthly campaigns.

What you get

Concrete outcomes, not fluff.

ESP setup + deliverability foundation (SPF, DKIM, DMARC configured properly)
Automated sequences: welcome, abandoned cart, post-purchase, review request, re-engagement
Monthly campaign design + send
List segmentation tied to CRM data — nobody gets an offer they already accepted
Reporting on open rates, click rates, and revenue per email
Ready to talk?
Let's scope your email marketing in 20 minutes.
Book a discovery call
How it works

Our process, in the open.

01
ESP + list audit

We assess your current setup, clean the list, fix deliverability, and get you off any provider that's harming your sender reputation.

02
Automation build

The 4–8 automated sequences every small business should have running. We build them once, they run forever.

03
Monthly campaigns

Newsletter or promotional emails aligned with your seasonal business. Copy, design, send, and follow-up automation.

04
Optimize + iterate

A/B testing on subject lines, send times, and content. Reporting focused on revenue, not open rates alone.

Common questions

Straight answers.

Which ESP do you use?
ShiftScale CRM has email built in. If you're already on Mailchimp, Klaviyo, ActiveCampaign, or ConvertKit, we work with those too.
Can you handle both marketing + transactional email?
Yes. Different infrastructure typically — marketing through your ESP, transactional through a service like Resend or Postmark. We set both up.
What about compliance (CAN-SPAM, CASL)?
Baked in. Unsubscribe links, physical address, proper opt-in, honoring opt-outs. Not something you have to think about.
How big does my list need to be?
Doesn't matter. A 500-person engaged list beats a 50,000-person dead one. We'll grow it responsibly.

Ready to scope your Email Marketing?

20-minute call. We'll ask what you need, tell you what it costs, and give you an honest read on whether we're the right team.

20 min · no proposal deck · answers same business day